Case In Point
OCBC Cycle exceeding numbers
Singapore – On the back of a hugely successful through-the-line marketing campaign, the second OCBC Cycle Singapore event is looking set to be a sell-out as early-bird registration numbers have already surpassed the total number of participants in 2009.
Wow that is so nice of Marketing.
This is of course great news. The team at Spectrum WW deserve this as organisers of the event, their planning and running of this campaign is a text book case of how to extract the best work out of their partners.
Thankfully we have secured our places in the race.
